Uber is dead set on opening shop in Kenya and I have been curious to discover how their service actually flows from the drivers perspective. I stumbled on two interesting reads by Matt. Stitching that with some additional market engagement differentiators that they have going, I can say they have a good chance of getting traction if they hit the sweet spot of pricing and a tear free payment process. Matts two takes are below.
Becoming an uberX King: the process, a financial model, and my personal experience…
This is the story of how that idea became the financial model below which outlines how a person can make ~$60k a year driving a Pruis on uberX - https://medium.com/war-porn/144bf6bc70f2
A Look at the Data: Driving for UberX (in Los Angeles)
It was a thrill to fire up the Uber system for the first time…when I clicked the “go online” button as I pulled out of my driveway, I was pinged almost immediately by an Uber user a few blocks away from me. I picked him up, started the ride by clicking another button. After about 10 minutes of awkward silence, I had a nice conversation with my passenger. It turns out he is an entrepreneur and was also contemplating driving for Uber in his spare time. We became LinkedIn connections during the ride. I dropped him off at his dinner after driving 13.08 miles in 59 minutes for a grand total of $34.03. Click the button to end the trip, gave him 5 stars, and click the button to go back online. Ping. Another fare down the street. And the night continued like that until about 2am - https://medium.com/p/d120c4214961