The telecommunications industry regulator has warned operators and content providers over increasing unsolicited text messages, saying they are illegal and an infringement of personal privacy.
Communications Commission of Kenya director-general Charles Njoroge said that in the recent past, they have received many complaints from members of the public with respect to unsolicited text messages generated by telecommunications service providers.
“Users receiving such unsolicited text messages are advised to lodge complaints with their service provider. Should the service providers fail to resolve such complaints, users may come to the commission for further action,” Mr Njoroge said in a statement sent to the Nation.
This comes in the wake of the growing number of telemarketing business operators who have swamped mobile phone subscribers with SMSs on deals and offers on their services and products without first seeking the consent of the concerned subscribers.
Safaricom chief executive officer Bob Collymore admitted that whereas a number of their subscribers have complained, the operators have a legal obligation to provide the service once CCK licences the premium mobile content providers.