Why some ideas die and others survive

Six Principles of Sticky Ideas One skill we can learn is the ability to spot ideas that have “natural talent,” like the seven-foot stranger. Later in the book, we’ll discuss Subway’s advertising campaign that focused on Jared, an obese college student who lost more than 200 pounds by eating Subway sandwiches every day. The campaign … [Read more…]

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Plenty of fish…

I first visited this site when in college and subsequently kept a tab on it after it kept poping up in various forums online as a “work of art” moneywise, so i hunted down the latest stats.Inspiring…i think so! The Platform Microsoft Windows ASP.NET IIS Akamai CDN Foundry ServerIron Load Balancer The Stats PlentyOfFish (POF) … [Read more…]

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High scalability for web apps

Tod Hoff gave some beautiful insights to scalability on his analysis of the Mailinator architecuture. Lessons Learned Perfection is a trap. How many systems are made much more complicated by the drive to be 100% everything. If you’ve been in those meetings you know what they are like. Oh, we can’t do it this way … [Read more…]

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Portable profile data?

Simplifying Social-Media Activities or Data Harvesting? Published: January 21, 2008 NEW YORK (AdAge.com) — Every week Ad Age Digital’s Media Morph looks at how emerging technology is changing the way consumers get their information and media companies and advertisers present their messages. This week: Portable Data. WHAT IT IS: Everyone knows sites such as Google … [Read more…]

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